Tickets now on sale for the 2014 Food and Wine Blogger Indaba!


Do you remember what it was like being a kid at Christmas time? The building anticipation and excitement; the wish lists sent to Santa, and then the euphoria of waking up on Christmas morning? Well that’s a little how we feel here at the Indaba HQ in the run-up to the next Indaba. To be sure, there is a lot of hard work involved, but as the date approaches you can almost hear our excitement humming like electricity in two pylons. Our wishlist consists of the list of topics that we want to have presentations and workshops on, and as each speaker says yes, the excitement leaps up another notch until at last we are ready to share our excitement with you and open ticket sales.

And the good news is [drum roll] that this day has arrived!  We have found our venue; we have combed through the results of our survey to find out what you want to hear about; and we are in touch with our generous sponsors.  And after months of planning and work behind the scenes, we are now ready to invite you to buy tickets.

As you have no doubt already marked in your calendars, the Indaba takes place next year on Saturday 22 February at the funky Upper Eastside Hotel in Woodstock from 08h30 until 18h00.  During that time you will have the opportunity to hear some of the best food bloggers, writers, stylists, photographers and social media gurus in the country share their expertise and experience.  There will be presentations in the morning and various hands-on workshops in the afternoon; there will be morning and afternoon tea, lunch and wine; and of course there will be a chance to network and meet other like-minded bloggers. And, like every year, there will be a charity auction at the end of the day where we will have some amazing sponsored items up for grabs, with all proceeds going to our (soon-to-be-revealed!) charity of the year for 2014.

The question on many of your lips is what the cost of a ticket is this year.  We have tried to keep the price increase to a minimum, but the major factor in this year’s pricing is that the venue and lunch, both of which were  sponsored last year, will have to be paid for in full from ticket sales this year.  This has meant that a price increase is sadly unavoidable and the cost of a ticket this year will be R850.00 per person.  It does look like an awfully big number, but if you do a quick search for photography workshops in Cape Town for example, it is close to impossible to find a full day workshop fro under R700 – and that’s without food or drink and you only get to hear one speaker.  For your R850, the Indaba offers a multitude of speakers, food and drink, and the opportunity of attending at least two workshops – which we think represents pretty good value for money.

But…….. there’s more!  To sweeten the deal a little, we have partnered with our long-time Indaba sponsor, the fabulous Yuppiechef, to reward you for buying your 2014 Indaba ticket.  How it works is that every fifth ticket sold (up to the 50th sale) will come with a R200 Yuppiechef gift voucher to spend in the Yuppiechef online store…..on anything your beating little foodie heart desires….have you SEEN their store lately? So ten lucky ticket purchasers will immediately get a quarter of their ticket price back in Yuppiechef vouchers!  If that doesn’t encourage you to get buying, then nothing will!


One very fortunate delegate will also walk away with a stunning prize at the end of the day! Of course we won’t even make mention of those fantastic goodie bags will we?

Are you ready to GET LUCKY?

We are mostly there with the agenda but are just slotting some final sessions and speakers into place, so we cannot give you the full programme yet but it will definitely include:

  • Sessions on working with brands and ethics; search engine optimisation, social media strategy for bloggers; turning your blog into a book or a career
  • Workshops on food styling, food photography, lighting for food photos, post-processing, growing your own food, matching wine with cheese, and a hands-on kitchen workshop (sushi-making or sugarcraft or similar – TBC)

So how do we buy tickets, I hear you ask?  It could not be easier – simply pop over to the registration page, fill in the form and then hit the submit button. Once you have done that you then click on the PayFast Pay Now button which takes you through to a secure page where you can pay. More info is available on the registration page.

A huge thank you to our sponsor Yuppiechef for collaborating with us on the Get Lucky ticket sales campaign and we look forward with great excitement to meeting up with you all at the Indaba!

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